my first big log

So i was told that if i have one of these log things it will help with sales of my books. so by god, i made one. its not my fault, and i have no idea what the hell i am supposed to do with this. is it some kind of diary? some kind of online journal? what does one write about in this? i will think it over. I figured i should put something up though, cause it looked awful damn blank.